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finishing youtube changes
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L.Reid committed Aug 8, 2012
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Expand Up @@ -274,7 +274,7 @@ <h1><img src="img/flickr.png"> Flickr</h1>
<div class="top_art_cont">
<p>Flickr is a great way to host a comprehensive public database of a city’s photographs. Photos can be viewed by anyone without the need to register an account, so residents can quickly see that recent community event or city function. You can easily share photos from Flickr to other social media platforms.</p>
<p>The City of Honolulu has one Flickr page: Flickr page: <a href="http://www.flickr.com/photos/honolulugov">http://flickr.com/honolulugov</a></p>
<p>Here is an example of a city that uses Flickr well: <a href="http://www.flickr.com/photos/weho">City of West Hollywood</a>
<p>Here is an example of a city that uses Flickr well: <a href="http://www.flickr.com/photos/weho">City of West Hollywood</a>, Calif.
<div class="secondnav">
<ul>
<li>Explore Flickr: <a href="#get-started-flickr">Getting Started</a> | <a href="#fundamental-flickr"> The Fundamentals </a>|<a href="#tactic-flickr"> Some Tactics</a></li>
Expand Down Expand Up @@ -424,14 +424,10 @@ <h6>Keep it short and sweet</h6>
</ul>
<h6>Start socializing</h6>
<ul>
<li>Subscribe to other community services and follow influencers in the community that also have YouTube channels.</li>
<li>Keep videos short and sweet; the average viewer time spent on a video is 2.5 minutes.</li>
<li>Engage in conversations and comment on videos that interest you.</li>
<li>Share your videos and channel URL on Facebook and Twitter.
</ul>
<li>Channel URL: <a href="http://www.youtube.com/mychannel">youtube.com/mychannel</a></li></ul></li>
<li>Participate in the YouTube community by liking other videos and responding to your Channel’s comments/interactions.</li>
<li>Review the videos and monitor which are getting more views or being shared to better inform future decisions.</li>
<li><span class="arrows">></span> Participate in the YouTube community by liking and commenting on other videos.</li>
<li><span class="arrows">></span> Repond to comments and questions made about your videos.</li>
<li><span class="arrows">></span> Review the videos and monitor which are getting more views or being shared to better inform future decisions.</li>
<li><span class="arrows">></span> Flip through the YouTube channels to see what others cities and organizations are doing well, and ssee what's popluar. </li>
</ul>
</div>
<div id="finish_line_cont"></div>
Expand All @@ -445,16 +441,16 @@ <h1>Strategy</h1>
<div class="program_cont row">
<h3 class="ribbon">Overall</h3>
<ul>
<li>Promote! Place the Facebook, Twitter, YouTube, and other social account information on business cards, websites, press releases, blogs, and any other location that can drive traffic.</li>
<li>Ask questions and try to encourage responses from your social communities. Make your networks a valuable resource for information and insight.</li>
<li>Share everything from press releases and official statements to breaking news and city-wide announcements.</li>
<li>The point of Social Media is to easily share information with a community of people and to be able to broadcast messages to a broader audience than you can through other means.</li>
<li>Social implies a two-way street. Be sure to respond to postings, comments, or tweets in a timely manner.</li>
<li>Citizens will view Social Media as a platform to gain insight into city government and to contribute their voice.</li>
<li>If you have any questions, or don’t understand something, just GOOGLE IT.</li>
<li>If content is shared that is inappropriate or off-message, delete it if it hasn't been commented on by people. If it has been noticed, apologize and correct it, don’t just quietly delete it.</li>
<li>Share your content across all networks, but be sure to tailor the message for each specific network.</li>
<li>Social Media can be used in addition to existing emergency notification systems (like Nixle in Honolulu: <a href="http://www.honolulupd.org/info/nixle.htm">honolulupd.org/info/nixle.htm</a>). This is a quick and highly effective way to share important messages, PSA’s, and breaking news with your community.</li>
<li><span class="arrows">></span> Promote! Place the Facebook, Twitter, YouTube, and other social account information on business cards, websites, press releases, blogs, and any other location that can drive traffic.</li>
<li><span class="arrows">></span> >Ask questions and try to encourage responses from your social communities. Make your networks a valuable resource for information and insight.</li>
<li><span class="arrows">></span> Share everything from press releases and official statements to breaking news and city-wide announcements.</li>
<li><span class="arrows">></span> The point of Social Media is to easily share information with a community of people and to be able to broadcast messages to a broader audience than you can through other means.</li>
<li><span class="arrows">></span> Social implies a two-way street. Be sure to respond to postings, comments, or tweets in a timely manner.</li>
<li><span class="arrows">></span> Citizens will view Social Media as a platform to gain insight into city government and to contribute their voice.</li>
<li><span class="arrows">></span> If you have any questions, or don’t understand something, just GOOGLE IT.</li>
<li><span class="arrows">></span> If content is shared that is inappropriate or off-message, delete it if it hasn't been commented on by people. If it has been noticed, apologize and correct it, don’t just quietly delete it.</li>
<li><span class="arrows">></span> Share your content across all networks, but be sure to tailor the message for each specific network.</li>
<li><span class="arrows">></span> Social Media can be used in addition to existing emergency notification systems (like Nixle in Honolulu: <a href="http://www.honolulupd.org/info/nixle.htm">honolulupd.org/info/nixle.htm</a>). This is a quick and highly effective way to share important messages, PSA’s, and breaking news with your community.</li>
</ul>

<h3 class="ribbon">Frequency</h3>
Expand Down

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