Mobile-App-Development

This is Geroge Washington University Data Sciences Capstone Final Project.

Due to the increasing market share of the smartphone nowadays, mobile apps play the significant role for smartphone users. Therefore, mobile app market is now highly competitive. Thus, I do the analysis to see what the app trending is nowadays, and what kinds of features and functions the popular apps have. Since in the smartphone market, Android holds about 26.8% of the smartphone market, while iOS is 24%. There are into two parts in the project, Google play app data for the Android system and Apple store app data for the iOS system.

Research Question

1. How does the price and the size of app affect the acceptability to the public?
2. How to make the app become a top trending app?

Data Source

1. Mobile App Store (7200 IOS apps)

• https://www.kaggle.com/ramamet4/app-store-apple-data-set-10k-apps/home

2. Google Play App

• https://www.kaggle.com/lava18/google-play-store-apps

Analysis Methods

1. Classification

• Random Forest Classifier
• K Nearest Neighbors
• Decision Tree
• Logistic Regression

2. Natural Language Processing

• App Reviews
• App Descriptions