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#Omaha.com traffic and analytics

In this week's brown-bag session, we'll take a look at Omaha.com stats and traffic.

-- How do we decide which stories go on the home page? -- What's the most popular time of day on the site? -- How often to people visit Omaha.com? -- Where do Omaha.com readers live? -- How many people are reading our stories on Facebook and Twitter? -- What percentage of Omaha.com traffic comes from mobile devices?

I'll go through Chartbeat and Google Analytics to show how the online team watches site traffic.

And we'll talk about why some social media posts get more clicks than others.

No computer required. Bring your questions.

Large conference room, Wednesday at 1 p.m.


##Chartbeat - live stats

  • Engagement vs. Pageviews - How are they different?
  • Traffic sources - Internal, Direct, Social, Search, Links
  • Reader profile - New / Returning / Loyal

##Google and Omniture - long-term trends

  • Unique visitors - Daily / Monthly

##Twitter analytics

  • Which tweets worked?
  • ##Facebook


    Attendees: Cody, Howard, Bob M., Melissa, Joanne, Graham, Andrew N., Pam T., Chris P., Casey

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OWH brown-bag sessions 2015: Chartbeat!

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