diff --git a/.env b/.env
index 172d6b3..4a10ac9 100644
--- a/.env
+++ b/.env
@@ -6,6 +6,3 @@ NEXT_PUBLIC_PROVIDER_ID=12527
 NEXT_PUBLIC_SCIENTIST_API_VERSION=v2
 NEXT_PUBLIC_WEBHOOK_URL=http://ss-mailer/webstore
 NEXT_PUBLIC_APP_BASE_URL=https://www.phenovista.vercel.app
-
-# optional/conditional variables
-GOOGLE_TAG_MANAGER_ID=GTM-PQGCP24G
diff --git a/charts/webstore/templates/deployment.yaml b/charts/webstore/templates/deployment.yaml
index 3caf9e0..8e1cce7 100644
--- a/charts/webstore/templates/deployment.yaml
+++ b/charts/webstore/templates/deployment.yaml
@@ -38,6 +38,8 @@ spec:
               value: "{{ .Values.clientSecret }}"
             - name: CLIENT_ID
               value: "{{ .Values.clientId }}"
+            - name: GOOGLE_TAG_MANAGER_ID
+              value: "{{ .Values.googleTagManagerId }}"
             - name: NEXTAUTH_SECRET
               value: "{{ .Values.nextAuthSecret }}"
             - name: NEXTAUTH_URL
diff --git a/charts/webstore/values.yaml b/charts/webstore/values.yaml
index 9df206f..8aedb15 100644
--- a/charts/webstore/values.yaml
+++ b/charts/webstore/values.yaml
@@ -14,6 +14,7 @@ appBaseUrl: ''
 clientId: ''
 clientSecret: ''
 fullnameOverride: ''
+googleTagManagerId: ''
 imagePullSecrets: []
 nameOverride: ''
 nextAuthSecret: ''
diff --git a/ops/production-deploy.tmpl.yaml b/ops/production-deploy.tmpl.yaml
index 07e111d..1369cf6 100644
--- a/ops/production-deploy.tmpl.yaml
+++ b/ops/production-deploy.tmpl.yaml
@@ -1,6 +1,7 @@
 appBaseUrl: 'https://phenovista.softserv.cloud'
 clientId: $CLIENT_ID
 clientSecret: $CLIENT_SECRET
+googleTagManagerId: 'GTM-PQGCP24G'
 nextAuthSecret: $NEXTAUTH_SECRET
 nextAuthUrl: 'https://phenovista.softserv.cloud/api/auth'
 nextPublicToken: $NEXT_PUBLIC_TOKEN
diff --git a/ops/staging-deploy.tmpl.yaml b/ops/staging-deploy.tmpl.yaml
index 6c2d180..ebbc985 100644
--- a/ops/staging-deploy.tmpl.yaml
+++ b/ops/staging-deploy.tmpl.yaml
@@ -1,6 +1,7 @@
 appBaseUrl: 'https://phenovista-staging.softserv.cloud'
 clientId: $CLIENT_ID
 clientSecret: $CLIENT_SECRET
+googleTagManagerId: ''
 nextAuthSecret: $NEXTAUTH_SECRET
 nextAuthUrl: 'https://phenovista-staging.softserv.cloud/api/auth'
 nextPublicToken: $NEXT_PUBLIC_TOKEN
diff --git a/pages/_app.js b/pages/_app.js
index 9a638e0..9ede25e 100644
--- a/pages/_app.js
+++ b/pages/_app.js
@@ -21,7 +21,6 @@ import {
   headerAndFooterLinkColors,
 } from '../utils'
 import '../utils/theme/globals.scss'
-const gtmId = process.env.NODE_ENV === 'production' ? process.env.GOOGLE_TAG_MANAGER_ID : ''
 
 const WebStore = ({ Component }) => {
   /**
@@ -42,7 +41,7 @@ const WebStore = ({ Component }) => {
         enableCookies={enableCookies}
         getCookieConsent={getCookieConsent()}
       /> */}
-      <GoogleTagManager gtmId={gtmId} />
+      <GoogleTagManager gtmId={process.env.GOOGLE_TAG_MANAGER_ID} />
       <Header
         auth={{
           signIn: () => signIn(process.env.NEXT_PUBLIC_PROVIDER_NAME),