diff --git a/cmd/contour/gatewayprovisioner.go b/cmd/contour/gatewayprovisioner.go
index 76f2ca44100..7c094a4f293 100644
--- a/cmd/contour/gatewayprovisioner.go
+++ b/cmd/contour/gatewayprovisioner.go
@@ -35,7 +35,7 @@ func registerGatewayProvisioner(app *kingpin.Application) (*kingpin.CmdClause, *
 	cmd := app.Command("gateway-provisioner", "Run contour gateway provisioner.")
 
 	provisionerConfig := &gatewayProvisionerConfig{
-		contourImage:          "ghcr.io/projectcontour/contour:v1.28.3",
+		contourImage:          "ghcr.io/projectcontour/contour:v1.28.4",
 		envoyImage:            "docker.io/envoyproxy/envoy:v1.29.4",
 		metricsBindAddress:    ":8080",
 		leaderElection:        false,
diff --git a/examples/contour/02-job-certgen.yaml b/examples/contour/02-job-certgen.yaml
index 3a7a462afb7..e84ff233674 100644
--- a/examples/contour/02-job-certgen.yaml
+++ b/examples/contour/02-job-certgen.yaml
@@ -36,7 +36,7 @@ rules:
 apiVersion: batch/v1
 kind: Job
 metadata:
-  name: contour-certgen-v1-28-3
+  name: contour-certgen-v1-28-4
   namespace: projectcontour
 spec:
   template:
@@ -46,7 +46,7 @@ spec:
     spec:
       containers:
       - name: contour
-        image: ghcr.io/projectcontour/contour:v1.28.3
+        image: ghcr.io/projectcontour/contour:v1.28.4
         imagePullPolicy: IfNotPresent
         command:
         - contour
diff --git a/examples/contour/03-contour.yaml b/examples/contour/03-contour.yaml
index 552ec95614c..114d3d3b9f6 100644
--- a/examples/contour/03-contour.yaml
+++ b/examples/contour/03-contour.yaml
@@ -45,7 +45,7 @@ spec:
         - --contour-key-file=/certs/tls.key
         - --config-path=/config/contour.yaml
         command: ["contour"]
-        image: ghcr.io/projectcontour/contour:v1.28.3
+        image: ghcr.io/projectcontour/contour:v1.28.4
         imagePullPolicy: IfNotPresent
         name: contour
         ports:
diff --git a/examples/contour/03-envoy.yaml b/examples/contour/03-envoy.yaml
index 386fa108324..eb7340f8427 100644
--- a/examples/contour/03-envoy.yaml
+++ b/examples/contour/03-envoy.yaml
@@ -29,7 +29,7 @@ spec:
         args:
           - envoy
           - shutdown-manager
-        image: ghcr.io/projectcontour/contour:v1.28.3
+        image: ghcr.io/projectcontour/contour:v1.28.4
         imagePullPolicy: IfNotPresent
         lifecycle:
           preStop:
@@ -107,7 +107,7 @@ spec:
         - --envoy-key-file=/certs/tls.key
         command:
         - contour
-        image: ghcr.io/projectcontour/contour:v1.28.3
+        image: ghcr.io/projectcontour/contour:v1.28.4
         imagePullPolicy: IfNotPresent
         name: envoy-initconfig
         volumeMounts:
diff --git a/examples/deployment/03-envoy-deployment.yaml b/examples/deployment/03-envoy-deployment.yaml
index 2d6eae8525b..763040dba56 100644
--- a/examples/deployment/03-envoy-deployment.yaml
+++ b/examples/deployment/03-envoy-deployment.yaml
@@ -41,7 +41,7 @@ spec:
           args:
             - envoy
             - shutdown-manager
-          image: ghcr.io/projectcontour/contour:v1.28.3
+          image: ghcr.io/projectcontour/contour:v1.28.4
           imagePullPolicy: IfNotPresent
           lifecycle:
             preStop:
@@ -119,7 +119,7 @@ spec:
             - --envoy-key-file=/certs/tls.key
           command:
             - contour
-          image: ghcr.io/projectcontour/contour:v1.28.3
+          image: ghcr.io/projectcontour/contour:v1.28.4
           imagePullPolicy: IfNotPresent
           name: envoy-initconfig
           volumeMounts:
diff --git a/examples/gateway-provisioner/03-gateway-provisioner.yaml b/examples/gateway-provisioner/03-gateway-provisioner.yaml
index 4fe25ebace7..538a3383cdc 100644
--- a/examples/gateway-provisioner/03-gateway-provisioner.yaml
+++ b/examples/gateway-provisioner/03-gateway-provisioner.yaml
@@ -22,7 +22,7 @@ spec:
         - --metrics-addr=127.0.0.1:8080
         - --enable-leader-election
         command: ["contour"]
-        image: ghcr.io/projectcontour/contour:v1.28.3
+        image: ghcr.io/projectcontour/contour:v1.28.4
         imagePullPolicy: IfNotPresent
         name: contour-gateway-provisioner
         resources:
diff --git a/examples/render/contour-deployment.yaml b/examples/render/contour-deployment.yaml
index 80c14fe1de9..10577f2f282 100644
--- a/examples/render/contour-deployment.yaml
+++ b/examples/render/contour-deployment.yaml
@@ -8803,7 +8803,7 @@ rules:
 apiVersion: batch/v1
 kind: Job
 metadata:
-  name: contour-certgen-v1-28-3
+  name: contour-certgen-v1-28-4
   namespace: projectcontour
 spec:
   template:
@@ -8813,7 +8813,7 @@ spec:
     spec:
       containers:
       - name: contour
-        image: ghcr.io/projectcontour/contour:v1.28.3
+        image: ghcr.io/projectcontour/contour:v1.28.4
         imagePullPolicy: IfNotPresent
         command:
         - contour
@@ -9075,7 +9075,7 @@ spec:
         - --contour-key-file=/certs/tls.key
         - --config-path=/config/contour.yaml
         command: ["contour"]
-        image: ghcr.io/projectcontour/contour:v1.28.3
+        image: ghcr.io/projectcontour/contour:v1.28.4
         imagePullPolicy: IfNotPresent
         name: contour
         ports:
@@ -9175,7 +9175,7 @@ spec:
           args:
             - envoy
             - shutdown-manager
-          image: ghcr.io/projectcontour/contour:v1.28.3
+          image: ghcr.io/projectcontour/contour:v1.28.4
           imagePullPolicy: IfNotPresent
           lifecycle:
             preStop:
@@ -9253,7 +9253,7 @@ spec:
             - --envoy-key-file=/certs/tls.key
           command:
             - contour
-          image: ghcr.io/projectcontour/contour:v1.28.3
+          image: ghcr.io/projectcontour/contour:v1.28.4
           imagePullPolicy: IfNotPresent
           name: envoy-initconfig
           volumeMounts:
diff --git a/examples/render/contour-gateway-provisioner.yaml b/examples/render/contour-gateway-provisioner.yaml
index 8b7e32ec10b..69ed61fca97 100644
--- a/examples/render/contour-gateway-provisioner.yaml
+++ b/examples/render/contour-gateway-provisioner.yaml
@@ -20601,7 +20601,7 @@ spec:
         - --metrics-addr=127.0.0.1:8080
         - --enable-leader-election
         command: ["contour"]
-        image: ghcr.io/projectcontour/contour:v1.28.3
+        image: ghcr.io/projectcontour/contour:v1.28.4
         imagePullPolicy: IfNotPresent
         name: contour-gateway-provisioner
         resources:
diff --git a/examples/render/contour-gateway.yaml b/examples/render/contour-gateway.yaml
index 27b50429c45..064431e05e0 100644
--- a/examples/render/contour-gateway.yaml
+++ b/examples/render/contour-gateway.yaml
@@ -8806,7 +8806,7 @@ rules:
 apiVersion: batch/v1
 kind: Job
 metadata:
-  name: contour-certgen-v1-28-3
+  name: contour-certgen-v1-28-4
   namespace: projectcontour
 spec:
   template:
@@ -8816,7 +8816,7 @@ spec:
     spec:
       containers:
       - name: contour
-        image: ghcr.io/projectcontour/contour:v1.28.3
+        image: ghcr.io/projectcontour/contour:v1.28.4
         imagePullPolicy: IfNotPresent
         command:
         - contour
@@ -9078,7 +9078,7 @@ spec:
         - --contour-key-file=/certs/tls.key
         - --config-path=/config/contour.yaml
         command: ["contour"]
-        image: ghcr.io/projectcontour/contour:v1.28.3
+        image: ghcr.io/projectcontour/contour:v1.28.4
         imagePullPolicy: IfNotPresent
         name: contour
         ports:
@@ -9166,7 +9166,7 @@ spec:
         args:
           - envoy
           - shutdown-manager
-        image: ghcr.io/projectcontour/contour:v1.28.3
+        image: ghcr.io/projectcontour/contour:v1.28.4
         imagePullPolicy: IfNotPresent
         lifecycle:
           preStop:
@@ -9244,7 +9244,7 @@ spec:
         - --envoy-key-file=/certs/tls.key
         command:
         - contour
-        image: ghcr.io/projectcontour/contour:v1.28.3
+        image: ghcr.io/projectcontour/contour:v1.28.4
         imagePullPolicy: IfNotPresent
         name: envoy-initconfig
         volumeMounts:
diff --git a/examples/render/contour.yaml b/examples/render/contour.yaml
index 02656f30ee1..ced2d411f5e 100644
--- a/examples/render/contour.yaml
+++ b/examples/render/contour.yaml
@@ -8803,7 +8803,7 @@ rules:
 apiVersion: batch/v1
 kind: Job
 metadata:
-  name: contour-certgen-v1-28-3
+  name: contour-certgen-v1-28-4
   namespace: projectcontour
 spec:
   template:
@@ -8813,7 +8813,7 @@ spec:
     spec:
       containers:
       - name: contour
-        image: ghcr.io/projectcontour/contour:v1.28.3
+        image: ghcr.io/projectcontour/contour:v1.28.4
         imagePullPolicy: IfNotPresent
         command:
         - contour
@@ -9075,7 +9075,7 @@ spec:
         - --contour-key-file=/certs/tls.key
         - --config-path=/config/contour.yaml
         command: ["contour"]
-        image: ghcr.io/projectcontour/contour:v1.28.3
+        image: ghcr.io/projectcontour/contour:v1.28.4
         imagePullPolicy: IfNotPresent
         name: contour
         ports:
@@ -9163,7 +9163,7 @@ spec:
         args:
           - envoy
           - shutdown-manager
-        image: ghcr.io/projectcontour/contour:v1.28.3
+        image: ghcr.io/projectcontour/contour:v1.28.4
         imagePullPolicy: IfNotPresent
         lifecycle:
           preStop:
@@ -9241,7 +9241,7 @@ spec:
         - --envoy-key-file=/certs/tls.key
         command:
         - contour
-        image: ghcr.io/projectcontour/contour:v1.28.3
+        image: ghcr.io/projectcontour/contour:v1.28.4
         imagePullPolicy: IfNotPresent
         name: envoy-initconfig
         volumeMounts: