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<!DOCTYPE html>
<html lang="en" dir="ltr">
<head>
<meta charset="utf-8">
<title>Open Podcast Analytics Working Group</title>
<meta name="viewport" content="width=device-width,initial-scale=1">
<link rel="stylesheet" href="/css/style.css">
<link rel="apple-touch-icon" sizes="180x180" href="/img/apple-touch-icon.png">
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</head>
<body>
<header class="container">
<h1>
<img class="full-width logo" src="/img/logo-full.svg" alt="Open Podcast Analytics Working Group">
</h1>
</header>
<main class="container">
<p class="lead">
The <b>Open Podcast Analytics Working Group</b> is a
cross-platform initiative to standardize podcast download
tracking and measurement.
</p>
<p>
Download measurement is currently locked up behind a prohibitively
expensive paywall, causing independent podcasters to lose out on
reliable metrics, which in turn affects their ability to monetize. The
OPAWG is working on a standard anyone can implement, along with a
self-certification system that puts trusted metrics in the hands of
every podcaster.
</p>
<section id="members">
<h2>Founding members</h2>
<ul class="founding members">
<li>
<a href="https://origin.fm/" target="_blank">
<img src="/img/members/origin.svg" alt="Origin Podcast Services">
</a>
</li>
<li>
<a href="https://podnews.net/" target="_blank">
<img src="/img/members/podnews.svg" alt="Podnews">
</a>
</li>
<li>
<a href="https://soundsprofitable.com/" target="_blank">
<img src="/img/members/sp.svg" alt="Sounds Profitable">
</a>
</li>
<li>
<a href="https://simpler.media/" target="_blank">
<img src="/img/members/sm.svg" alt="Simpler Media">
</a>
</li>
<li>
<a href="https://podsights.com/" target="_blank">
<img src="/img/members/podsights.svg" alt="Podsights">
</a>
</li>
</ul>
<h2>Supporting members</h2>
<ul class="supporting members">
<li>
<a href="https://castos.com/" target="_blank">
<img src="/img/members/castos.svg" alt="Castos">
</a>
</li>
<li>
<a href="https://captivate.fm/" target="_blank">
<img src="/img/members/captivate.svg" alt="Captivate.fm ">
</a>
</li>
</ul>
<p>
The working group is currently over 140 members strong. If you’d
like to join us, email <b>join[at]opawg[dot]org</b>.
</p>
</section>
<section id="initiatives">
<h2>Initiatives</h2>
<p>
This is a list of our active projects. Some of them are open to
contributions, while some are currently still in the planning phase.
</p>
<ul class="initiatives">
<li>
<h3>Open Download Measurement Specification 1.0</h3>
<p class="description">
Our primary goal is to build a standard set of guidelines for
measuring what constitutes a download of a podcast episode,
considering things like the amount of file downloaded, whether
the request came from a known bot, and so on.
</p>
</li>
<li>
<h3>Testing rig</h3>
<p class="description">
The key to making the standard relevant and accessible to
everyone regardless of budget or platform, is to create an
automated testing mechanism that can reconcile a
stakeholder’s implementation of the standard with the
official one (put simply: does someone adopting our standard
agree that <i>x</i> number of files have been downloaded <i>y</i>
number of times?). This is currnetly in the design phase and
<a href="#help">we’re looking for technical help</a> in
implementing it.
</p>
</li>
<li>
<h3><a href="https://github.com/opawg/user-agents" target="_blank">User agent list</a></h3>
<p class="description">A list of apps, services and bots that consume podcast audio. This data is used by a number of podcast hosts to assist with their analytics.</p>
<ul class="related">
<li><a href="https://github.com/opawg/user-agents-php" target="_blank">Dummy PHP implementation</a></li>
<li><a href="https://github.com/opawg/podcast-rss-useragents" target="_blank">RSS user agent list</a></a>
</ul>
</li>
<li>
<h3><a href="https://github.com/opawg/podcast-hosts" target="_blank">Podcast host list</a></h3>
<p class="description">A JSON list of podcast hosts, and the patterns they use in audio URLs.</p>
</li>
<li>
<h3><a href="https://github.com/opawg/podcast-prefixes" target="_blank">Podcast prefixes</a></h3>
<p class="description">A JSON list of podcast prefix companies.</p>
</li>
</ul>
</section>
<section id="help">
<h2>Help us</h2>
<p>
Right now, we’re looking for talented coders, preferably using
Python and familiar with test-driven web development, to help us build
our test harness.
</p>
<p>
We’d also welcome your input into the measurement standard,
whether you run a hosting service, tracking prefix, or podcast player.
If you run none of these but you have a vested interest in improving
the way we count podcast downloads, perfect.
</p>
<p>Email <b>hello[at]opawg[dot]org</b> if you’re up for landing a hand.</p>
</section>
</main>
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