diff --git a/frontend/src/components/MainView/index.tsx b/frontend/src/components/MainView/index.tsx
index 2d06808..ca4d132 100644
--- a/frontend/src/components/MainView/index.tsx
+++ b/frontend/src/components/MainView/index.tsx
@@ -1,4 +1,4 @@
-import React, { useCallback, useState } from "react";
+import React, {useCallback, useState} from "react";
 import styled from "styled-components";
 import { callAPI } from "../../services/api-service";
 import MainViewHeader from "./MainViewHeader";
diff --git a/frontend/src/components/Routes/PrivateRoutes.tsx b/frontend/src/components/Routes/PrivateRoutes.tsx
index 1f7ab90..7ed758b 100644
--- a/frontend/src/components/Routes/PrivateRoutes.tsx
+++ b/frontend/src/components/Routes/PrivateRoutes.tsx
@@ -1,10 +1,14 @@
-import React from "react";
+import React, {useEffect} from "react";
 import { Switch, Route } from "react-router-dom";
 
 import MainView from "../MainView";
 import TestView from "../TestView";
+import sendToSegment from "../../utils/analytics";
 
 const PrivateRoutes: React.FC = () => {
+    useEffect(() => {
+        sendToSegment("validKubeInitiallized", {})
+    }, [])
   return (
     <Switch>
       <Route path="/test" component={TestView} />
diff --git a/frontend/src/utils/analytics.ts b/frontend/src/utils/analytics.ts
new file mode 100644
index 0000000..c8cc8bf
--- /dev/null
+++ b/frontend/src/utils/analytics.ts
@@ -0,0 +1,71 @@
+import {randomUUID} from "crypto";
+
+
+const TRACK_EVENT_TYPE = "track"
+const IDENTIFY_EVENT_TYPE = "identify"
+const BASE_ANALYTIC_MSG: RequestInit = {
+    method: "POST",
+    mode: "cors" as RequestMode,
+    cache: "no-cache" as RequestCache,
+    headers: {
+        "Content-Type": "application/json",
+        "api-key": "komodor.analytics@admin.com",
+    },
+    redirect: "follow",
+    referrerPolicy: "no-referrer" as ReferrerPolicy,
+}
+
+
+function createBody(
+    segmentCallType: string,
+    params: { [p: string]: unknown },
+    eventName: string | undefined
+): Record<string, unknown> {
+    const data: Record<string, unknown> = {userId: getUserId()};
+    if (segmentCallType === IDENTIFY_EVENT_TYPE) {
+        data["traits"] = params;
+    } else if (segmentCallType === TRACK_EVENT_TYPE) {
+        if (!eventName) {
+            throw new Error("no eventName parameter on segment track call");
+        }
+        data["properties"] = params;
+        data["eventName"] = eventName;
+    }
+    return data;
+}
+
+
+export default function sendToSegment(
+    eventName: string,
+    properties: { [p: string]: unknown }) {
+    sendToSegmentThroughAPI(eventName, properties);
+}
+
+function sendToSegmentThroughAPI(
+    eventName: string,
+    properties: { [p: string]: unknown }
+) {
+    sendData(properties, TRACK_EVENT_TYPE, eventName);
+}
+
+function sendData(
+    data: { [p: string]: unknown },
+    eventType: string,
+    eventName?: string
+): Promise<Response | undefined> {
+    const body = createBody(eventType, data, eventName);
+    return fetch(`https://api.komodor.com/analytics/segment/${eventType}`, {
+        ...BASE_ANALYTIC_MSG,
+        body: JSON.stringify(body),
+    });
+}
+
+const getUserId = (() => {
+    let userId: string = ''
+    return () => {
+        if (!userId) {
+            userId = randomUUID();
+        }
+        return userId;
+    };
+})();