Schemas for the Real World

[cczona]

Title

Schemas for the Real World

Abstract

Social app development challenges us to code for users’ personal world. Users are giving push-back to ill-fitted assumptions about their own identity — name, gender, sexual orientation, important relationships, and many other attributes that are individually meaningful.

How can we balance users’ realities with an app’s business requirements?

Facebook, Google+, and others are struggling with these questions. Resilient approaches arise from an app’s own foundation. Discover how our earliest choices influence codebase, UX, and development itself. Learn how we can use that knowledge to both inspire the people who use our apps, and to generate the data that we need as developers.

Video

https://vimeo.com/80375707

Slides

http://www.slideshare.net/cczona/schemas-for-the-real-world-snca-2013-by-carina-c-zona-28073769

Audience feedback

http://storify.com/cczona/schemas-for-the-real-world

Speaker

Carina C. Zona

Bio

Carina C. Zona is a developer and advocate. She teaches for many women's tech outreach groups, and served for a year on RailsBridge core team. She is the founder of @callbackwomen, an initiative to connect first-time speakers with conferences. Carina is also a certified sex educator. In her spare time, she engineers baked goods.

Contact

Twitter: cczona
Email: [email protected]

More info

cczona.com
lanyrd.com/cczona
github.com/cczona