diff --git a/src/sentry/features/temporary.py b/src/sentry/features/temporary.py
index c0e21c23d369ba..33925b5b62eb67 100644
--- a/src/sentry/features/temporary.py
+++ b/src/sentry/features/temporary.py
@@ -110,6 +110,8 @@ def register_temporary_features(manager: FeatureManager):
     manager.add("organizations:dashboards-share", OrganizationFeature, FeatureHandlerStrategy.FLAGPOLE, api_expose=True)
     # Enable favouriting dashboards
     manager.add("organizations:dashboards-favourite", OrganizationFeature, FeatureHandlerStrategy.FLAGPOLE, api_expose=True)
+    # Enable the dashboard widget builder redesign UI
+    manager.add("organizations:dashboards-widget-builder-redesign", OrganizationFeature, FeatureHandlerStrategy.FLAGPOLE, api_expose=True)
     # Enable the dev toolbar PoC code for employees
     # Data Secrecy
     manager.add("organizations:data-secrecy", OrganizationFeature, FeatureHandlerStrategy.FLAGPOLE, api_expose=True)