diff --git a/CODE_OF_CONDUCT.md b/CODE_OF_CONDUCT.md
index 5fdb3a7..dbe5009 100644
--- a/CODE_OF_CONDUCT.md
+++ b/CODE_OF_CONDUCT.md
@@ -61,7 +61,7 @@ representative at an online or offline event.
 
 Instances of abusive, harassing, or otherwise unacceptable behavior may be
 reported to the community leaders responsible for enforcement at
-`support+analytics@buildkite.com`.
+`coc@buildkite.com`.
 All complaints will be reviewed and investigated promptly and fairly.
 
 All community leaders are obligated to respect the privacy and security of the