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<!DOCTYPE html>
<!--[if lt IE 7]> <html class="no-js lt-ie9 lt-ie8 lt-ie7"> <![endif]-->
<!--[if IE 7]> <html class="no-js lt-ie9 lt-ie8"> <![endif]-->
<!--[if IE 8]> <html class="no-js lt-ie9"> <![endif]-->
<!--[if gt IE 8]><!--> <html class="no-js"> <!--<![endif]-->
<head>
<meta charset="utf-8">
<meta http-equiv="X-UA-Compatible" content="IE=edge,chrome=1">
<title>Advertise with The Badger Herald</title>
<meta name="description" content="">
<meta name="viewport" content="width=device-width, initial-scale=1">
<!-- Google Fonts (PT SANS NARROW BOLD/PT SERIF BOLD+BOLD-ITALIC) -->
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<meta property='og:title' content='Advertise with The Badger Herald' />
<meta property="og:description" content="We can connect your brand to the campus market." />
<meta property='og:site_name' content='The Badger Herald' />
<meta property='og:type' content='website' />
<meta property='og:url' content='http://advertise.badgerherald.com/' />
<meta property='og:image' content='http://advertise.badgerherald.com/img/og.png' />
</head>
<body>
<!-- Main jumbotron for a primary marketing message or call to action -->
<div class="slide header-slide hero-slide">
<div class="slide-wrap">
<h1>Advertise with <span class="the">the</span> Badger Herald</h1>
<p><span>Founded in 1969, The Badger Herald is a college media platform built by students</span></p>
<p><span>as an alternative voice for students at the University of Wisconsin-Madison.</span></p>
<p class="seller"><span>We can connect your brand to the campus market.</span></p>
<!-- <p><a class="btn btn-primary btn-lg" href="#" role="button">Learn more »</a></p> -->
</div>
</div><!-- .hero-slide --> <nav class="nav-slide" role="main">
<ul>
<li class="nav-about"><a href="#about">About</a></li>
<li class="nav-digital"><a href="#digital">Digital</a></li>
<li class="nav-digital"><a href="#newsletter">Email</a></li>
<li class="nav-contact"><a href="#contact">Contact</a></li>
</ul>
<div class="clearfix"></div>
</nav> <div class="slide content-slide about-slide" id="about"
data-nav-background="#2677cd" data-nav-text-color="#ffffff">
<div class="slide-wrap">
<article>
<header>
<h1>About Us</h1>
</header>
<div class="left-pane">
<p>Established in 1969, The Badger Herald is one of the first independent and student run newspapers in America. Since its establishment, it has been awarded one of the top five independent newspapers in the country along with countless other awards.</p>
<p>Due to the physical lack of students on campus, we have decided to suspend our print issue for the rest of the semester and until in-person classes resume. In its place, we are publishing two newsletters a week to send the latest articles straight to email inboxes. </p>
<p>Our online news expands much further. The Badger Herald operates on a 24/7 online news model to ensure we report on events the moment they happen via our website and social media outlets. The Badger Herald is UW Madison’s only 24/7 news source.</p>
<div class="staff">
<h2>Our staff</h2>
<p class="profile">
<img class="mug" src='img/adam-fearing-shot.jpeg'/>
Adam Fearing<br/>
<span class="profile-title">Ad Director<br/></span>
<span class="contact-links"><a href="mailto: [email protected]">Email</a> · <a href="tel://1-608-257-4712,702">608-257-4712 x700</a></span>
</p>
<p class="profile">
<img class="mug" src='img/philomena.jpeg'/>
Philomena Lindquist<br/>
<span class="profile-title">Ad Director<br/></span>
<span class="contact-links"><a href="mailto: [email protected]">Email</a> · <a href="tel://1-608-257-4712,702">608-257-4712 x700</a></span>
</p>
</div>
<!-- Begin MailChimp Signup Form -->
<div id="mc_embed_signup" class="newsletter">
<form action="https://badgerherald.us2.list-manage.com/subscribe/post?u=12874b77dd63970606fbc5956&id=010e1123e4" method="post" id="mc-embedded-subscribe-form" name="mc-embedded-subscribe-form" class="validate" target="_blank" novalidate>
<div id="mc_embed_signup_scroll">
<h2>Subscribe to our mailing list</h2>
<p>Sign up for advertising deals and promotions and get the best value for your advertising dollars!</p>
<div class="indicates-required"><span class="asterisk">*</span> indicates required</div>
<div class="mc-field-group">
<label for="mce-EMAIL">Email Address <span class="asterisk">*</span>
</label>
<input type="email" value="" name="EMAIL" class="required email" id="mce-EMAIL" placeholder="Email Address">
</div>
<div class="mc-field-group">
<label for="mce-FNAME">First Name </label>
<input type="text" value="" name="FNAME" class="" id="mce-FNAME" placeholder="First Name">
</div>
<div class="mc-field-group">
<label for="mce-LNAME">Last Name </label>
<input type="text" value="" name="LNAME" class="" id="mce-LNAME" placeholder="Last Name">
</div>
<div class="mc-field-group">
<label for="mce-COMPANY">Company </label>
<input type="text" value="" name="COMPANY" class="" id="mce-COMPANY" placeholder="Company">
</div>
<div id="mce-responses" class="clear">
<div class="response" id="mce-error-response" style="display:none"></div>
<div class="response" id="mce-success-response" style="display:none"></div>
</div>
<div style="position: absolute; left: -5000px;"><input type="text" name="b_9aab7c87ebbc679986cacc7ab_44b62800d9" tabindex="-1" value=""></div>
<div class="clear"><input type="submit" value="Subscribe" name="subscribe" id="mc-embedded-subscribe" class="button"></div>
</div>
</form>
</div>
<!--End mc_embed_signup-->
</div>
<div class="right-pane">
<header>
<h4>BY THE NUMBERS</h4>
<h2>Quick Facts</h2>
</header>
<div class="market">
<h4>Market</h4>
<ul>
<li><span class="num">31,185</span> Undergraduates</li>
<li><span class="num">9,047</span> Graduate students</li>
<li><span class="num">35,417</span> Faculty, Staff & Other</li>
</ul>
</div>
<div class="reach">
<h4>Reach</h4>
<ul>
<li><span class="num">40,000+</span> Weekly Email Recipients</li>
<li><span class="num">250,000+</span> Page views per month</li>
<li><span class="num">36,000+</span> Site visitors returning more than 10 times per month.</li>
</ul>
</div>
<div class="clearfix"></div>
<header>
<h4>TWO STUDENT DAILIES</h4>
<h2>Us vs. Them</h2>
</header>
<p>UW-Madison is a unique campus with a strong culture of student journalism boasting two separate newspapers. This is how we stack up against the competition.</p>
<!--
<div class="us-v-them size-matters">
<p>Make a big impression! Our broadsheet pages are <b>33% larger</b> than The Daily Cardinal!</p>
</div>
-->
<div class="us-v-them klout">
<p>With <b>nearly twice</b> the Facebook likes and Twitter followers as The Daily Cardinal, we drive more traffic to our website and reach <b>thousands more students.</b></p>
</div>
<!--<div class="us-v-them circulation">
<p>Our weekly distribution <b>stays on stands</b> longer than The Daily Cardinal, giving ads more exposure without the added cost of daily purchase.</p>
</div>
-->
<div class="clearfix"></div>
</div>
</article>
<div class="clearfix"></div>
</div>
</div> <div class="slide content-slide digital-slide" id="digital"
data-nav-background="#000000" data-nav-text-color="#ffffff">
<div class="slide-wrap">
<article>
<header>
<h1>Digital Advertising</h1>
</header>
<div class="left-pane">
<p>Advertising on <a href="http://badgerherald.com">badgerherald.com</a> is an economical and powerful way to reach the thousands of students who visit our site on a daily basis.</p>
<h2>How it works:</h2>
<p>Online ads are sold in quantities of 1,000 impressions spread out between a start and end date chosen by you. The number of purchased impressions determines how often the ad is displayed.</p>
<h2>Rates:</h2>
<table class="rates">
<tbody>
<tr>
<td>Leaderboard</td>
<td class="price">$17/1k</td>
</tr>
<tr>
<td>Sidekick</td>
<td class="price">$15/1k</td>
</tr>
<tr>
<td>Billboard</td>
<td class="price">$20/1k</td>
</tr>
</tbody>
<tbody>
<tr>
<td>Roadblock Ad</td>
<td class="price">$35/1k</td>
</tr>
<tr>
<td colspan="2" class="explainer">Drop down ad, captures entire screen (not pitcured)</td>
</tr>
</tbody>
<tbody>
<tr>
<td>Animated</td>
<td class="price">add 15%</td>
</tr>
<tr>
<td colspan="2" class="explainer">Run .swf, .gif or video creative (no sound).</td>
</tr>
</tbody>
</table>
<h2>Social Media Ads:</h2>
<p>We post an ad from one of our official Badger Herald accounts</p>
<table class="rates">
<tbody>
<tr>
<td>Promotional Tweet</td>
<td>$30 + promo</td>
</tr>
<tr>
<td colspan="2" class="explainer">Spend up to $50 to promote your tweet.</td>
</tr>
<tr>
<td>Facebook Post</td>
<td>$50</td>
</tr>
<tr>
<td>Instagram Post</td>
<td>$50</td>
</tr>
</tbody>
</table>
</div>
<div class="right-pane">
<img src="img/herald-ad-spots.png" />
</div>
</article>
<div class="clearfix"></div>
</div>
</div>
<div class="slide content-slide email-slide" id="email"
data-nav-background="#000000" data-nav-text-color="#ffffff">
<div class="slide-wrap">
<article>
<header>
<h1>Email Newsletter Advertising</h1>
</header>
<div class="left-pane">
<p>We publish on email newsletters on Tuesdays and Fridays to all 40,000+ UW Students. The newsletters feature the most important articles of the week, and they attract high open and click rates, giving your ad a better chance of engagement</p>
<p>Advertising in our email newsletter is a great way to get your message to students through a brand they trust. For an example of what your ads could look like in a Badger Herald Newsletter, <a href ="https://us19.campaign-archive.com/?u=a9c782a06d7cc3a187623635d&id=cbd1bdd870">see this example issue.</a></p>
<h2>Rates and Options</h2>
<p>This is our main edition of the newsletter, and it's sent to all 40,000+ students at UW.</p>
<table class="rates">
<tbody>
<tr>
<td>Banner:</td>
<td class="price">$400</td>
</tr>
<tr>
<td>Sidekick</td>
<td class="price">$300</td>
</tr>
</tbody>
</table>
</div>
<div class="right-pane">
<img src="img/herald-ad-spots.png" />
</div>
</article>
<div class="clearfix"></div>
</div>
</div>
<div class="slide content-slide contact-slide" id="contact"
data-nav-background="#d00404" data-nav-text-color="#ffffff">
<div class="slide-wrap">
<article>
<h1>Ready to Advertise?</h1>
<p>Our staff is ready to help you craft the perfect campaign.</p>
<p class="large-contact">Email: <a href="[email protected]">[email protected]</a></p>
<p class="large-contact">Tel: <a href="tel://1-608-257-4712,3">608-257-4712 x3</a></p>
</article>
<div class="clearfix"></div>
</div>
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