Scary Movies Are The Best Investment In Hollywood - FiveThirtyEight
"Horror movies get nowhere near as much draw at the box office as the big-time summer blockbusters or action/adventure movies — the horror genre accounts for only 3.7 percent of the total box-office haul this year — but there’s a huge incentive for studios to continue pushing them out.
The return-on-investment potential for horror movies is absurd.
For example, “Paranormal Activity” was made for $450,000 and pulled in $194 million — 431 times the original budget. That’s an extreme, I-invested-in-Microsoft-when-Bill-Gates-was-working-in-a-garage case, but it’s not rare. And that’s what makes horror such a compelling genre to produce."
Quote from Walt Hickey for fivethirtyeight article.
Data from the-numbers.com
| Header | Description |
|---|---|
release_date |
month-day-year |
movie |
Movie title |
production_budget |
Money spent to create the film |
domestic_gross |
Gross revenue from USA |
worldwide_gross |
Gross worldwide revenue |
distributor |
The distribution company |
mpaa_rating |
Appropriate age rating by the US-based rating agency |
genre |
Film category |
Check out the boxoffice package!
boxoffice() is a simple package to get information about daily box office results of movies. It scrapes the webpages of either http://www.boxofficemojo.com or https://www.the-numbers.com/ for this information. The data it returns are the following:
- Movie name
- The studio that produced that movie
- The daily gross
- Daily percent change in gross
- Number of theaters it is playing in
- Average gross per theater (result of 4 / result of 5)
- Gross-to-date
- How many days the movie has been playing
- The date of the data