diff --git a/assets/css/wpscp-admin-notice.css b/assets/css/wpscp-admin-notice.css
index 043e8ed4..babb99d3 100644
--- a/assets/css/wpscp-admin-notice.css
+++ b/assets/css/wpscp-admin-notice.css
@@ -223,29 +223,29 @@ a.wpsp-notice-cta {
 
 
 /*
-* Halloween Notice css
+* Black Friday Notice css
 */
-#wpnotice-schedulepress-wpsp_halloween_2024 {
+#wpnotice-schedulepress-wpsp_black_friday_2024 {
     border-left-color: #593dbd;
     padding: 10px 40px 10px 20px;
 }
-#wpnotice-schedulepress-wpsp_halloween_2024 .wpnotice-content-wrapper > a.button-primary,
-#wpnotice-schedulepress-wpsp_halloween_2024 .wpnotice-content-wrapper > a.button-primary:focus,
-#wpnotice-schedulepress-wpsp_halloween_2024 .wpnotice-content-wrapper > a.button-primary:hover {
+#wpnotice-schedulepress-wpsp_black_friday_2024 .wpnotice-content-wrapper > a.button-primary,
+#wpnotice-schedulepress-wpsp_black_friday_2024 .wpnotice-content-wrapper > a.button-primary:focus,
+#wpnotice-schedulepress-wpsp_black_friday_2024 .wpnotice-content-wrapper > a.button-primary:hover {
     background-color: #593dbd;
     border-color: #593dbd;
 }
-#wpnotice-schedulepress-wpsp_halloween_2024 .wpnotice-content-wrapper {
+#wpnotice-schedulepress-wpsp_black_friday_2024 .wpnotice-content-wrapper {
     display: flex;
     align-items: center;
     justify-content: space-between;
     width: 100%;
 }
-#wpnotice-schedulepress-wpsp_halloween_2024 .wpnotice-content-wrapper p{
+#wpnotice-schedulepress-wpsp_black_friday_2024 .wpnotice-content-wrapper p{
     font-size: 15px;
 }
 @media screen and (max-width: 574px) {
-    #wpnotice-schedulepress-wpsp_halloween_2024 {
+    #wpnotice-schedulepress-wpsp_black_friday_2024 {
         display: none !important;
     }
 }
\ No newline at end of file
diff --git a/includes/Admin.php b/includes/Admin.php
index 7275dce5..adbc5e64 100644
--- a/includes/Admin.php
+++ b/includes/Admin.php
@@ -238,23 +238,23 @@ public function admin_notice()
         //     ]
         // );
         $crown = WPSP_ASSETS_URI . '/images/crown.svg';
-        // Halloween 2024
-        $notice_text = "<p>🎃 Grab <strong>25% OFF</strong> on SchedulePress PRO & unlock advanced content scheduling features this Halloween.</p><a style='display: inline-flex;column-gap:5px;' class='button button-primary' href='https://schedulepress.com/halloween-2024' target='_blank'><img style='width:15px;' src='{$crown}'/>Upgrade to pro</a>";
+        // Back Friday 2024
+        $notice_text = "<p>🏷️ Grab <strong>up to 35% OFF</strong> on SchedulePress PRO & unlock advanced content scheduling features this Black Friday.</p><a style='display: inline-flex;column-gap:5px;' class='button button-primary' href='https://schedulepress.com/#pricing' target='_blank'><img style='width:15px;' src='{$crown}'/>Upgrade to pro</a>";
 
-        $_halloween_2024 = [
+        $_black_friday_2024 = [
             'thumbnail' => $_asset_url . 'images/wpsp-logo-full.svg',
             'html'      => $notice_text,
         ];
         $notices->add(
-            'wpsp_halloween_2024',
-            $_halloween_2024,
+            'wpsp_black_friday_2024',
+            $_black_friday_2024,
             [
                 'start'       => $notices->time(),
                 'recurrence'  => false,
                 'dismissible' => true,
                 'refresh'     => WPSP_VERSION,
                 'screens'     => [ 'dashboard' ],
-                "expire"      => strtotime( '11:59:59pm 3nd November, 2024' ),
+                "expire"      => strtotime( '11:59:59pm 5th December, 2024' ),
                 'display_if'  => !is_array( $notices->is_installed( 'wp-scheduled-posts-pro/wp-scheduled-posts-pro.php' ) )
             ]
         );