Pollfish Survey Mediation Platform exposes apps and websites to the whole market research monetization marketplace providing the maximum possible fill rates with the highest eCPMs for publishers looking to make money from their apps with surveys.
With Pollfish mediation, publishers can set up and manage multiple survey providers within a single platform. Integration of Pollfish mediation is straightforward and should take a few minutes to set up and go live, while with every single individual survey provider it could take weeks to integrate seperately.
note://There is a constant pipeline of adding more and more network partners to the mediation stack.
Pollfish internal mediation algorithm optimizes to distribute the best converting and the most high paid surveys to users.
Publishers can log in to their Pollfish Dashboard and enable or disable any survey provider that they do not like through their apps without the need for any changes in code. Mediation settings are applied per app.
Publishers can also change through their Dashboard per mediation network the following settings:
- Maximum Length Of Interview (LOI) - Publishers can set the maximum amount of time (in minutes) a survey should take.
- Minimum Incidence Rate (IR) - Publisher can set the minimum IR of accepted surveys. IR is calculated as a percentage of successful completes over the total surveys served.
- Desktop Vs Mobile Surveys (when available) - Publishers can enable and allow surveys that are not mobile optimized (ideal for websites)
Publishers can log in to their Pollfish Dashboard and review their revenue and performance reports per mediation network.
Mediation Router automatically looks for a new survey when a user gets screened out. Publishers can enable or disable the router.
Publishers have also the ability to select from their app's settings the number of times a user should be allowed to get a new survey opportunity, if got screened out while trying to complete a survey.
Below you can see a list of the survey providers providing surveys on Pollfish Mediation platform.
Pollfish Surveys are provided by Pollfish clients and are generated through Pollfish DIY survey tool. There are two types of Pollfish Surveys: Basic Surveys and Playful Surveys. Pollfish Surveys have a unique interactive experience designed around mobile and are enabled by default on the platform. They have a premium position on Pollfish mediation stack.
- Basic Surveys are usually surveys with 8-12 questions and pay minimum $0.30 per completed survey. This price can go up to several dollars depending on how much Pollfish clients are charged.
- Playful Surveys are small one-pager image question surveys (3-4 questions) that have a fluctuating price. On average they pay around $0.11 per completed survey. The interesting thing with this survey format is that when a user answers a question he can see what other people answered. A lot of people answer questions just to see what other people said and this increases conversion rates and eventually, the money a publisher makes.
Surveys from different survey providers can be found on Pollfish mediation stack. All those surveys are rendered within the apps for the SDK integrations of Pollfish, while for web plugin and API integrations they are rendered outside of the app in a browser. There is full transparency to the respondents on the survey provider of each survey.
Surveys from mediation providers pay minimum $0.30 per completed survey and the payouts can end up to $3-$4 per completed survey.
Pollfish 3rd party surveys are surveys programmed on other survey platforms (with an experience different than Pollfish native experience) which are provided by Pollfish clients.
Cint is an online insights exchange platform that connects community owners to researchers, agencies and brands, for the sharing and accessing of consumer data. Cint was founded in 1998 in Stockholm, Sweden, and maintains one of world’s largest insights exchange platform.
Toluna is a global real time consumers platform. Toluna QuickSurveys is an innovative online tool that allows clients to create and launch surveys easily and cost-effectively. The company has 24 offices globally spanning Europe, North America, South America, Asia Pacific, and MENA.
InnovateMR is a fiercely independent sampling company that delivers faster answers from business and consumer audiences. As industry pioneers, InnovateMR helps market research agencies worldwide answer business questions and uncover insights with online surveys. InnovateMR has offices in Los Angeles, New York, London and New Delhi.
Research for Good Inc. (SaySo Rewards),is an online sample company that provides online market research surveys. It connects nonprofits with the market research industry as a new donation development channel. The company was incorporated in 2010 and is based in Redmond, Washington.
Dynata (under the brand of PeanutLabs) is an online sample and market research services provider. Dynata serves nearly 6,000 market research, media and advertising agencies, publishers, consulting and investment firms and corporate customers in North America, South America, Europe, and Asia-Pacific.