diff --git a/posthog/management/commands/sync_feature_flags.py b/posthog/management/commands/sync_feature_flags.py
index 07e5925186b1f..2459d7f2c80c9 100644
--- a/posthog/management/commands/sync_feature_flags.py
+++ b/posthog/management/commands/sync_feature_flags.py
@@ -36,7 +36,10 @@ def handle(self, *args, **options):
             deleted_flags = FeatureFlag.objects.filter(team=team, deleted=True).values_list("key", flat=True)
             for flag in flags.keys():
                 flag_type = flags[flag]
-                if flag in deleted_flags:
+                # do not sync the cloud announcement flag for in-app banners
+                if flag == "cloud-announcement":
+                    continue
+                elif flag in deleted_flags:
                     ff = FeatureFlag.objects.filter(team=team, key=flag)[0]
                     ff.deleted = False
                     ff.save()